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I've been involved in online marketing for many years now. Since I'm fairly successful at what I do, a lot of friends (and even a few strangers) have asked me for some advice about how they can make their online MLM venture work.

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I usually tell them that it doesn't matter what kind of product they have because the real key to increasing sales (and, therefore, the bottom line) is to increase the size of their sales force. In other words, they have to know where to find business opportunity seekers who are ready to make money.

The good news is the fact that there's no shortage of business opportunity seekers out there. That's because everyone has heard by now that there is very good money to be made on the Internet and they want to grab a piece of the pie. The bad news is that not every business opportunity seeker is right for your venture.

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Instead of wasting time and money on a widespread advertising blitz that mostly reaches people who have no intention of following up on your offer, you should limit your ads to a select group of business opportunity seekers who are genuinely interested in your sales pitch.

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That sounds easy enough. But how are you supposed to find these business opportunity seekers in order to get your message out to them? The best way to do so is to purchase a few hot mailing lists from reputable sources. These mailing lists contain hundreds of names and email addresses of business opportunity seekers looking to join legitimate operations like yours.

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These are people who willingly submitted their contact information and are waiting to hear from you. That's what makes targeted mailing lists infinitely more valuable than generic lists. You won't have to worry that the people you contact via targeted mailing lists might view your pitch as spam. Your emails will only go out to a captive audience of eager prospects.

I will offer you one caution here. Prior to purchasing a mailing list of business opportunity seekers, be sure to check into the seller's reputation. The last thing you want to do is spend good money on a list that contains stale names or invalid email addresses.

So if you're ready to expand your sales force or pitch your products and services to targeted business opportunity seekers, then I suggest that you consider purchasing some MLM mailing lists. You'll be amazed at how much easier it is to close sales when your prospects actually want to hear from you.

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